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Nielsen: Radio Listeners Are Younger, More Employed, And More Social Than TV Viewers

Nielsen: Radio Listeners Are Younger, More Employed, And More Social Than TV Viewers

June 17, 2015 By Pierre Bouvard
Radio’s power listeners have more in common with digital than they do with TV. In fact, when compared to heavy TV users, the heaviest radio users are younger, work more, use social media more, and have larger households. 
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