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The Shocking Truth About Pandora’s Weekly Reach

The Shocking Truth About Pandora’s Weekly Reach

September 25, 2017 By Lauren Vetrano
Nielsen Scarborough recently added a new question to their survey: listenership to Pandora in the past week. This provides the opportunity to compare AM/FM radio weekly reach to Pandora’s weekly reach. Westwood One conducted a comprehensive analysis that revealed some key findings about how Pandora stacks up against AM/FM radio.
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