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AM/FM Radio Is The Reach Accelerator For Video And Digital: Amplify Your Media Plan With Network Radio

By Pierre Bouvard
As major media companies shift their focus to building their direct-to-consumer video offerings, linear TV audiences are in a free fall. According to a MoffettNathanson analysis of Nielsen TV ratings, television audiences are down dramatically. Here's how advertisers can use network radio to amplify their media plans and accelerate reach.