Audio Active Group®

CUMULUS MEDIA And Signal Hill Insights’ Podcast Download – Fall 2021 Report: Platform Wars Heat Up As Spotify Is Now The Leading Listening Destination And The Big Three (Apple Podcasts, YouTube, Spotify) Expand Share

By Brittany Faison and Jeff Vidler
For the seventh edition of our Podcast Download series, CUMULUS MEDIA | Westwood One and Signal Hill Insights retained MARU/Matchbox to conduct an in-depth study of 600 weekly podcast listeners in October 2021. The Fall 2021 report highlights trends from prior studies as well as examining new topics such as the emerging array of social audio platforms.