![Focus On Quality Audio Creative Instead Of Length Of Ad – Here’s Why](https://www.westwoodone.com/wp-content/uploads/2020/01/shutterstock_223353499-400x225.jpg)
Focus On Quality Audio Creative Instead Of Length Of Ad – Here’s Why
While audio creative testing has shown that commercial length might not be a major effectiveness driver for advertisers, there are ways to optimize ads. Here are three best practices for how to maximize the impact of audio creative.