![Podcast Promotion On AM/FM Radio Explodes: Worth $61 Million Year To Date](https://www.westwoodone.com/wp-content/uploads/2020/04/shutterstock_748967440-1-400x225.jpg)
Podcast Promotion On AM/FM Radio Explodes: Worth $61 Million Year To Date
CUMULUS MEDIA | Westwood One conducted an analysis of U.S. podcast promotion on U.S. AM/FM radio using Media Monitors, the largest ad occurrence measurement service. AM/FM radio broadcasters are increasingly using their massive audiences to create awareness and interest in podcasts.